Fostering Solutions - Digital Marketing Insights with Petia Abdur-Razzaaq

Petia Abdur-Razzaaq is Dr. Foster’s guest on this episode of Fostering Solutions. Petia is a Speaker for the Grow with Google Professional Trainer program. She began her career during the launch of The Boston Globe's website boston.com, where she developed effective online marketing campaigns for major clients such as Dunkin Donuts and Fleet Bank. For the past 10+ years as Principal of The Stylista Group, Petia and her team have developed and implemented digital marketing plans that have produced outstanding measurable results.

 

The firm has a niche focus that helps legacy lifestyle and luxury brands to connect with present-day customers by harnessing the power of their brand stories and collaborating with micro-influencers. Their legacy brand clients over the years have included Vera Moore Cosmetics, Isoplus Hair Products, and Castro Convertibles, to name a few.  She is also one of the Co-Founders of Mosaic Mommies, a community of multi-ethnic moms and micro-influencers who share information about their favorite everyday products and services.

 

She holds an MBA in Marketing Management from The Lubin School of Business at Pace University as well as a BA in Management/Marketing from Simmons College, Boston, MA.